Campaign Tools
QR + UTM Tracker
Tag a destination with campaign parameters, generate a branded QR code, then copy its row straight into the shared UTM Tracker.
Build a tracked link
These tags travel with your link so we can see which QR people scanned — the booth vs. the flyer vs. the business card.
Where the QR sends people. https:// is added if you leave it off.
Plain-language description of where the code appears — goes in column B.
The exact spot the code appears.
For anything printed or physical, use offline.
The bigger effort this belongs to.
Only if more than one code shares a campaign.
Tip: keep labels short and reuse the same wording. What you type is auto-tidied to lowercase_with_underscores.
Higher levels stay scannable if scratched, faded, or partly covered.
Dark colors on a white background scan best.
Your code
Updates live. Scan-test before you print.
to generate a code
Log to tracker
Log every code in the UTM Tracker so we can measure each campaign’s success. Copy row for tracker copies the cells tab-separated — click the first empty cell in column A of the tracker and paste; it spreads across A–Gand the sheet’s formula fills column H (Full Tagged URL).
| ADate | BPlacement | CLanding page URL | Dutm_source | Eutm_medium | Futm_campaign | Gutm_content |
|---|---|---|---|---|---|---|
| Enter a landing page URL above to build this row. | ||||||